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Business Communication

Part of: Adult Degree Completion, School of Business

Offered as: Major

Degree: Bachelor of Arts

Related Areas of Study: General Studies, General Studies + Teacher Licensure

Part of: Adult Degree Completion, School of Business

Offered as: Major

Degree: Bachelor of Arts

Related Areas of Study: General Studies, General Studies + Teacher Licensure

Earn a business communication degree for marketing, public relations, and communication careers.

The business communication degree at Western Colorado University develops strong writing, speaking, and professional communication skills essential for today’s workplace. This BA in Business Communication prepares students for careers in corporate communication, media, marketing, and public relations.

Learn how to craft and share engaging messages for the audiences you want. Business Communication is about day-to-day business operations, as well as improving relationships, through the use of effective communication. After graduation, use your skillset to pursue career opportunities in public relations, organizational communication, marketing, strategic management, content creation and more.

Start your career in media, marketing, or corporate messaging with Western’s business communication degree program today.

Academic Opportunities

Business Communication Requirements

Major

A major is your primary field of study, focusing on a specific subject like biology or business. This differs from a degree, which is the overall qualification you earn (for example, a bachelor’s degree). Your major determines the specialized courses you will take in college. ADC majors are comprehensive and do not require a minor.

Scholarships

FAQs

What can you do with a business communication degree?

A business communication degree prepares graduates for careers in public relations, marketing, corporate communications, media, advertising, and content strategy.

Is a BA in business communication worth it?

Yes. A BA in business communication builds versatile communication skills that are highly valued across industries and support strong career growth.

What will I learn in a business communication major?

A business communication major includes coursework in professional writing, media communication, digital strategy, public speaking, and organizational communication.

How is a degree in business communication different from marketing or business administration?

A degree in business communication focuses on messaging, writing, and communication strategy, while marketing and business administration emphasize broader business operations and strategy.

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Top Skills

Communication
Critical Thinking
Editing
Media Literacy
Research & Analysis
Writing

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Career Pathways

Brand Manager
Content Writer/Editor
Digital Marketing Specialist
Marketing Communications Specialist/Manager
Public Relations Specialist/Manager
Technical Writers

Latest News

Faculty & Staff

Adult Degree Completion

Contact Information

Contact Location

Western Colorado University

Taylor 303
1 Western Way
Gunnison, CO 81231

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