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Outdoor Industry Business

Bachelor of Arts

Degree Type

Minor

Department

School of Business

There’s no better place than the Gunnison Valley to immerse yourself in the exciting and rapidly expanding world of outdoor business. Western’s unique location in the heart of the Rockies lends itself to place-based learning with mentorship from expert faculty and local entrepreneurs to help you add a niche skillset to your business degree.

Program Overview

Outdoor Industry Business

Turn your passion for the outdoors into a business career.

Western’s Outdoor Industry minor can be coupled with any bachelor’s degree to help you earn a specialized business skillset to launch your career in a multitude of industries. With a focus on outdoor marketing and branding, corporate sustainability, organizational leadership and more, this 18-credit minor will help you enhance your general business skillset as well as view course concepts through an outdoor business lens. Through providing both lecture-based coursework and practical learning opportunities, the minor ensures you’ll not only understand course material, but also be able to apply your knowledge to real-world scenarios.

An in-demand skillset

The outdoor industry is one of the fastest growing sectors in business, making this the perfect time to earn the outdoor industry minor.

Program Requirements

At Western, course rotations are crafted to encompass a variety of subject fields for a comprehensive education and versatile degree. For required courses and degree plans, visit the official University Catalog. Below is a general overview of courses at Western Colorado University related to this area of study.

The Outdoor Industry Business Minor is a dynamic interdisciplinary program designed for students who share a passion for success in the outdoor industry. The curriculum uniquely combines a specialized outdoor industry business course with a rich array of electives encompassing Environmental Economics, Environmental Law, Environment & Sustainability, and Recreation & Outdoor Education. This holistic approach not only expands students' horizons but also cultivates a versatile skill set, empowering them as indispensable assets in the continually evolving and environmentally-conscious outdoor industry. 

Course List
Code Title Credits
Required Core for the Outdoor Industry Business Minor
BUAD 220Spreadsheets and Analysis3
BUAD 348Outdoor Industry Business3
BUAD 363Business and the Environment3
Select nine credits from the following:9
BUAD 342
Environmental and Water Law
BUAD 499
Internship in Business Administration
ECON 370
Natural Resource Economics
ENVS 260
Introduction to Public Lands Management
ENVS 400
Applied Sustainability
ENVS 410
Environmental Ethics
ENVS 435
Environmental Grant Writing
ROE 283
Leadership and Facilitation
ROE 351
Inquiry into Sustainability
ROE 364
Entrepreneurship and Commercial Recreation
ROE 468
Leadership and Administration
Total Credits18

Careers


Top Skills

  • Creativity
  • Environmental Stewardship
  • Market Research and Analysis
  • Risk Management
  • Strategic Planning
  • Sustainable Business Practices



Career Pathways

  • Adventure Travel Manager
  • Corporate Sustainability Manager
  • Environmental Conservation Manager
  • Outdoor Gear Product Manager
  • Outdoor Industry Entrepreneur
  • Outdoor Product Developer

Take the first steps toward your academic and personal growth.

Fostering your intellectual development is the primary focus of every academic program at Western. Our professors and Office of Career Services will help you identify your strengths, hone your skills, define your goals, and prepare for a fulfilling and enriched life after graduation. Wondering how you can apply your program of choice to your intellectual and personal journey? Check out our “What Can I Do With This Major?” tool to explore the diverse opportunities and pathways within any degree program.

Scholarships

Western’s Scholarship Application portal allows you to search for, apply to and manage your scholarship opportunities. This platform houses over 300+ departmental and privately funded scholarship opportunities available to both new and returning students. Through the scholarship portal, students may identify scholarship opportunities based on academic program, campus involvement, academic standing, specific keywords and more. Students may click below to begin learning about what scholarship opportunities are available to them.

Please check individual scholarship opportunity start dates and deadlines as there are exceptions.

Find your Scholarships

Western’s Scholarship Application portal allows you to search for, apply to and manage your scholarship opportunities. This platform houses over 300+ departmental and privately funded scholarship opportunities available to both new and returning students. Through the scholarship portal, students may identify scholarship opportunities based on academic program, campus involvement, academic standing, specific keywords and more. Students may click below to begin learning about what scholarship opportunities are available to them.

Please check individual scholarship opportunity start dates and deadlines as there are exceptions.

Find your Scholarships

Alumni Association Future Alumni Scholarship

The Alumni Association Scholarship is a one-time scholarship of $1,000 and is applicable for the student’s junior or senior year at Western.

Any child or grandchild of an alumni is eligible to receive the Future Alumni Scholarship.

  • This is a one-time non-renewable scholarship of $1,000.
  • Only one Future Alumni Scholarship will be awarded per academic year.
  • GPA must be 3.2 or above (college).

Due date has been extended to April 30 for 2024. An Alumni selection committee, appointed by the Alumni Advisory Council, will review applicants and select awardee by June 1.

Apply

Alumni Legacy Scholarship

The Alumni Legacy Scholarship is a one-time non-renewable scholarship and is only applicable for the student’s first year at Western (incoming freshman or new transfer students are eligible).

Do you have a son or daughter looking at college? Have they considered attending Western? As an alumni, your son, daughter and/or grandchildren are eligible for certain benefits distributed through this scholarship, as follows:

  • This is a one-time scholarship of $1,000.
  • Nominee must be an incoming first-year student or new transfer.
  • The cost of orientation is reduced by half (a $45 value).
  • GPA must be 2.5 or above (high school or college of transfer).

The applicant must fill out the application form found below. Application forms are accepted year-round. If the applicant meets the GPA guidelines, the scholarship will be awarded.

Apply

Mountaineer Alumni Recommendation Scholarship

The Mountaineer Alumni Recommendation Scholarship is a one-time non-renewable scholarship and is only applicable for the student’s first year at Western. This scholarship is not available to midyear transfers or students beginning in the spring semester.

Are you an alumni or employee of Western and know a prospective (or incoming) student who would be a great fit at Western? A recommendation from alumni and employees can support any new student and provide them a $500 scholarship their first year. (Western employees may not recommend a spouse or dependent receiving tuition benefits).

  • Any Western alumni/employee may nominate only one student per academic year to receive the $500 scholarship (distributed $250 per semester).
  • The scholarship is good for the first year only and is non-renewable.
  • The recommended student must be a full-time undergraduate student, attending Western for the first time.

The applicant must fill out the application form found here. The nominating alumni/employee must fill out the application form and submit the required documents by June 1. The recommended student must meet university admissions acceptance standards and complete the Free Application for Federal Student Aid (FAFSA).

The Presidential Promise is guaranteed to students who have received a scholarship through the Denver Scholarship Foundation (DSF) and/or GearUp—and are eligible for a Pell Grant.

For students who meet these criteria, Western will cover the cost of tuition and fees through the combination of federal, state and institutional aid. For more information on the Presidential Promise, visit our scholarships page.

Western Undergraduate Exchange (WUE) or Central Plains (CP) tuition represents a substantial savings relative to normal, out-of-state tuition. Students eligible for the WUE or CP program will be charged 150% of Western’s total in-state tuition. For 2018-19, total in-state tuition was $8,934. WUE/CP tuition was $13,401. The WUE/CP discount is valued at $4,695.

For more information about the WUE and CP geography-based programs, visit Western’s Tuition Discount Programs Page.

Immediately upon acceptance at Western, every student is considered for a merit scholarship worth between $2,500-$4,500 per year for in-state students and $8,000-$10,000 for out-of-state students. The amount is based on the student’s GPA and ACT/SAT scores. Visit our Net Price Calculator at western.edu/cost to determine whether you qualify for a merit scholarship.

For more information about merit scholarships at Western, visit our scholarships page.

Note: Students enrolled in a Western-CU Boulder Partnership Program (i.e. major) do not qualify for Western Merit Scholarship programs. See the Rady Merit Scholarship section above for scholarship opportunities.

Get Involved

Outdoor Industry MBA students look at mountain bike products in Double Shot Cyclery

Make your time at Western a transformative experience.

  • Career Fairs: Connect with future employers during the various career fairs in the School of Business and around Colorado.
  • ICELab: The Innovation + Creativity + Entrepreneurship (ICE) Lab on upper campus is a space that provides startups and expanding businesses with the materials and support needed to succeed.
  • Office of Career Success: Business students have a department-specific career services professional.
  • Study Abroad: Experience Harlaxton College in the English Midlands.

Turn your passion into your profession

The Outdoor Industry minor provides a cutting-edge pathway for helping you turn your love of the outdoors into a lucrative career.

Department Information

School of Business

Associate Dean

Paula Mann, CPA

Associate Dean of the School of Business, Assistant Professor of Accounting

Contact Information

970.943.2231

Campus Location

Western Colorado University
Borick Business Building 223
1 Western Way
Gunnison, CO 81231

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