Bachelor of Arts

Degree Type



School of Business

Leadership isn’t a magical gift, but a set of skills that you acquire and practice over time. While it may come easier to some more than to others, becoming a leader is within reach if you have an understanding of business best practices, communications and ethics.

Program Overview

Manifest your potential as a leader in business management.

The Management emphasis will train you in the art and science of business in a number of different areas: strategic management, organizational behavior, economics, and operational and strategic analysis. Through a diverse curriculum covering everything—from business ethics –to macroeconomics, you’ll gain a comprehensive understanding of how to apply business best practices to a variety of fields.

With attentive faculty in small classes, you’ll be able to learn faster and perform better, while working towards your professional goals. For hands-on experience, you can participate in the ICELab on upper campus which provides support for startups and expanding businesses. Whether you want to launch your own business or work your way up the corporate ladder, this program will teach you how to anticipate customer needs, grow and motivate a workforce, and develop into influential and inspiring business leaders.

Becoming business leaders

Through small class sizes, group projects and real-world experience, students learn precisely how to anticipate customer needs, grow and motivate a workforce, and develop into influential and inspiring business leaders.


Code Title Credits Description
BUAD 100 Business in Society 3 View
BUAD 300 Business Ethics 3 View
BUAD 311 Essential Excel Skills for the Workplace 3 View
BUAD 315 Business Law 3 View
BUAD 325 Management Information Systems 3 View
BUAD 335 Marketing Communications 3 View
BUAD 337 Hospitality Law and Risk Management 3 View
BUAD 340 Global Business 3 View
BUAD 345 Consumer Behavior 3 View
BUAD 350 Human Resource Management 3 View
BUAD 375 Innovation, Creativity, and Entrepreneurship: Toolkit (ICE: Toolkit) 3 View
BUAD 491 Strategic Management 3 View
BUAD 499 Internship in Business Administration 1-6 View
ECON 201 Macroeconomics (GT-SS1) 3 View
ECON 303 International Economics and Globalization 3 View


Career preparation starts your first year at Western and is the primary focus of every degree.

Visit Career Services in Library 120 or online to discover your interests, define your goals, and land the career of your dreams.

The data below is automatically collected by Burning Glass Technologies, a firm that sources job market data and provides analytics. The statistics illustrate general trends in U.S. careers, but do not precisely represent every job and salary.


Mountaineer Alumni Recommendation Scholarship

The Mountaineer Alumni Recommendation Scholarship is a one-time non-renewable scholarship and is only applicable for the student’s first year at Western. This scholarship is not available to midyear transfers or students beginning in the spring semester.

Are you an alumni or employee of Western and know a prospective (or incoming) student who would be a great fit at Western? A recommendation from alumni and employees can support any new student and provide them a $500 scholarship their first year. (Western employees may not recommend a spouse or dependent receiving tuition benefits).

  • Any Western alumni/employee may nominate only one student per academic year to receive the $500 scholarship (distributed $250 per semester).
  • The scholarship is good for the first year only and is non-renewable.
  • The recommended student must be a full-time undergraduate student, attending Western for the first time.

The applicant must fill out the application form found here. The nominating alumni/employee must fill out the application form and submit the required documents by June 1. The recommended student must meet university admissions acceptance standards and complete the Free Application for Federal Student Aid (FAFSA).

The Presidential Promise is guaranteed to students who have received a scholarship through the Denver Scholarship Foundation (DSF) and/or GearUp—and are eligible for a Pell Grant. For students who meet these criteria, Western will cover the cost of tuition and fees through the combination of federal, state and institutional aid. For more information on the Presidential Promise, visit our scholarships page.

Western Undergraduate Exchange (WUE) or Central Plains (CP) tuition represents a substantial savings relative to normal, out-of-state tuition. Students eligible for the WUE or CP program will be charged 150% of Western’s total in-state tuition. For 2018-19, total in-state tuition was $8,934. WUE/CP tuition was $13,401. The WUE/CP discount is valued at $4,695.

For more information about the WUE and CP geography-based programs, visit Western’s Tuition Discount Programs Page.

Immediately upon acceptance at Western, every student is considered for a merit scholarship worth between $2,500-$4,500 per year for in-state students and $8,000-$10,000 for out-of-state students. The amount is based on the student's GPA and ACT/SAT scores. Visit our Net Price Calculator at to determine whether you qualify for a merit scholarship.

For more information about merit scholarships at Western, visit our scholarships page.

News & Research

Business students seek to elevate leadership at Western

Business students seek to elevate leadership at Western

Read More

Get Involved

Expand your community and your network.

There are so many ways that you can maximize your educational experience at Western. Take advantage of these opportunities to advance your career.

  • Career Fairs: Connect with future employers during the various career fairs in the School of Business and around Colorado.
  • ICELab: The Innovation + Creativity + Entrepreneurship (ICE) Lab on upper campus is a space that provides startups and expanding businesses with the materials and support needed to succeed.
  • Office of Career Success: Business students have a department-specific career services professional.
  • Study Abroad: Experience Harlaxton College in the English Midlands.

Prepared for tomorrow

If you want to graduate from college fully prepared to become a decision-maker and problem-solver in today’s business world, Western’s Management program is tailor-made for you.

Department Information

School of Business


Peter Sherman, Ph.D.

Dean of School of Business

Program Coordinator

Veronica Wilde

Program Coordinator

Graduate Program Coordinator

Jordan L’Heureux

Program Coordinator, Outdoor Industry MBA

Campus Location

Western Colorado University
Borick Business BUilding 213
1 Wester Way
Gunnison, CO 81231