Tech platform founded by WCU alum Austin Ekeler connects fans with their favorite athletes.
Eksperience, a first-of-its-kind tech platform built for athletes by an athlete, and Western Colorado University (“WCU”) Athletics are embarking on a landmark name, image and likeness (“NIL”) partnership, with WCU signing on as the first collegiate institution. Eksperience, founded by star NFL running back and WCU alum Austin Ekeler, is a platform designed to connect fans directly with their favorite athletes in customized ways that fit their style, personality and availability.
Eksperience aims to revolutionize the fan-athlete relationship by providing exclusive access and personalized experiences. By partnering with WCU, Eksperience brings this exciting opportunity to the university’s dedicated student-athletes, enhancing their connection with the community and their supporters.
“We are excited to be the first university, regardless of governing body or division, to partner with Eksperience,” said WCU Deputy Director of Athletics, Greg Hinze. “The NIL era in college athletics continues to evolve, and we are proud to be the first university on the Eksperience app, maximizing opportunities for our student-athletes. Through the app, our student-athletes will have a new and dynamic way to engage with their fans, creating memorable experiences and most importantly, fostering a deeper sense of community.”
Austin Ekeler, founder of Eksperience and NFL star running back, shared his enthusiasm: “As a former student-athlete at WCU, I know firsthand the importance of the bond between athletes and their supporters. Eksperience was created to strengthen that connection and break down the barriers between athletes and fans while building community around sports. I’m proud to see it launch at my alma mater, bringing new opportunities for both athletes and fans.”
Eksperience was designed with the underdog in mind – people like Ekeler himself. Star players have endless opportunities to generate revenue. Eksperience helps the non-stars and the players in smaller sports build networks and monetize their athletic exploits in a way that puts them in control and enables lasting connections and fan support.
With Eksperience, fans can look forward to:
- Personalized interactions with their favorite student-athletes
- Exclusive content and behind-the-scenes access
- Unique opportunities to support athletes directly
The launch at WCU marks the beginning of a new era in sports fan engagement, and Eksperience is proud to lead the way. As the company continues to expand, Eksperience looks forward to bringing this innovative platform to more universities and their passionate fan bases.
Ekeler, who is featured on the cover of the September 2024 edition of Bloomberg Businessweek, spoke with the outlet about Eksperience.
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For more information about Eksperience and the launch at Western Colorado University, please visit https://eksperience.io/ or contact austin@eksperience.io. The Eksperience app can be downloaded from both Google Play and Apple App Store, and the platform can be followed on Instagram (@eksperience) and X, formerly Twitter (@Eksperience_).
